Multi-Family + Mixed-Use Developments
Blanton Turner's building management services are dedicated to finding the sweet spot for every property we manage – where happy residents and tenants mean reduced turnover and strong communities mean financial returns. By understanding the competition and developing strategies to differentiate our properties, we maximize value for owners, residents and tenants alike. While templates and processes have their place in property management, we love the process of creating great experiences.
Our approach to property management relies on our basis in relationships and perspective of property management as running a multi-million dollar business. Our dynamic management style starts with the people. For every property, we focus on finding the right person with a personality that complements the character of the building. Most of our managers are college graduates, and most also hold advanced credentials from IREM (Institute of Real Estate Management), including Certified Property Manager (CPM) and Accredited Residential Manager (ARM).
Blanton Turner property managers receive the tools and training to succeed, and more importantly, the empowerment to be sensational. What does sensational look like? To us, it's a cared-for property, engaged residents and tenants, and increasing returns to our clients.
Powered by Blanton Turner - Lawrence Lofts
Blanton Turner was hired by Val Thomas, Inc., for pre-development and lease-up for Lawrence Lofts, a 131-unit mixed-use apartment project in Seattle. To overcome challenges including the project's location in an emerging neighborhood and new, competitive apartments in the area, we worked with the owner and developer to develop a personality for the building. The demographic was expected to love loft-style living and the lifestyle accoutrements that go with it. Focusing on travel, style and interior design, we created interest in the property through a Pinterest-style blog before Pinterest was a dominant social media tool. The excellent quality of the project combined with a strong brand contributed to an 80-day lease-up after opening.
Powered by Blanton Turner - Chloe Apartments
Blanton Turner was hired by barrientos, llc for pre-development and lease-up for Chloe, a 117-unit mixed-use apartment project in Seattle. To overcome challenges including an emerging neighborhood, a hard-to-find building entrance and a tough market, we worked with the owner and developer to develop a personality for the building. Meet Chloe…the dog. Our empirical research found that ads featuring dogs received 60% more hits than those without. The introduction of Chloe to the marketing, advertising and ultimately the building itself became integral to the success of the project.
Coinciding with the building's opening in a traditionally poor month for real estate (December), we initiated lease-up with an event called WinterGREEN. Local businesses featuring sustainable products were invited to come to the building for a massive open house. The building opened with a flood of more than 150 people on its first day and filled up within 4 months. WinterGREEN was reimagined as a local artists' show for the following year's turnover and had over 500 guests.
Retail spaces are the true "front door" for a building, providing an amenity for residents as well as a connection point for passersby. We treat retail as an integral part of a property to avoid the pitfalls of high churn and low returns that too often occur when it becomes an afterthought. To help create a retail success story for your building, we develop retail strategies, provide guidance on target tenants and manage the tenant improvement process to create a space that is functional, appealing and within budget.
Powered by Blanton Turner - Skillet
With its imminently recognizable Airstream trailer, Skillet became a Seattle sensation before establishing brick-and-mortar roots. For the Chloe Apartments, we recognized that a destination retail tenant would alleviate the issue of the building's entrance on the "wrong" side of the building. Seeking a solution, we introduced our client to Skillet's owners, who had an amazing mobile food concept, but no experience in building out or running a full-time restaurant.
Beginning with a gift of Skillet's signature bacon jam, the relationship evolved and Skillet chose to park its nostalgic aesthetic and modern comfort food – permanently – at Chloe. Our team helped our client and Skillet establish and ultimately execute a shared vision, which resulted in a stellar day-to-night dining experience for building tenants and the neighborhood.
Property owners and developers often realize that they are facing unforeseen challenges and unsure of the best solution to resolve them. We're here to help – whether it is determining what financing terms are available in today's market, tracking the development draws for a lender, or creating a development pro-forma from scratch...our team is at the ready. We understand how to lend support when needed so the owners/developers can focus on the bigger picture.